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Grab people's attention like only Alzheimer’s can. For one week in cities across the US, top street artists create outdoor art entitled “Alzheimer’s” that visually depicts the grief and anxiety the disease causes. Each day, people who pass by see
Then a dose of life! On the last day of the week, the artists complete each piece with a surprise burst of color and change the title to “Alzheimer’s Just Got a Dose of Life.” Now, people can see a more optimistic depiction of the disease and envi
Take the art on the road. Let communities everywhere get up close with the work, the artists, and learn more about how Intepirdine could change life with Alzheimer’s. The goal: get more people talking and create as much anticipation for launch as
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